Raised in New York and armed with a Harvard MBA, Fellows honed his branding skills working with international powerhouses including Corning Housewares, Bally, and Ferragamo. Bassam, who grew up in Sydney, was such a devotee of modernism that he moved to New Canaan, Connecticut, where many of mid-century architecture’s greats had lived and practiced. He began his own design studio there in 1997.
Over the years, the well-balanced design aesthetic of BassamFellows has resulted in such iconic pieces as the Tractor Stool, about which The New York Times said: “Couldn’t be more comfortable if it were custom-made.” When designing the Tuxedo Component Lounge Group, Bassam says, “We pared back all the unnecessary bulk and expressed the structure in an elegant way. We wanted it to ‘float’ off the floor.”
From 2010 to 2013, BassamFellows were creative directors for the Specialty and Consumer Businesses of Herman Miller, which include Geiger and the Herman Miller Collection. In the years since, they’ve continued to design products for both Herman Miller and Geiger, including clean and casual Wood Base Lounge Furniture and glass-topped Layer Tables.
It’s all about merging the rationality and clarity of modernism with the warmth and texture of nature.